

Fashion
Starting from 2002, Holi group is a company primarily engaged in the Fashion industry. It wholly owns four subsidiaries (including Clothing, Jewlery and Luxury Goods company) and over 550 stores and 3000 employees all over China. In 2023, it was renowned as a representative brand of Chinese Culture.
Since 2002, Holi group is a company primarily engaged in the Fashion industry. It wholly owns four subsidiaries (including Clothing, Jewlery and Luxury Goods company) and stakes in several large-scale professional clothing manufacturers.
The wholly-owned brand Egooss owns 550+ chain stores, 3000+ employees all over China, which mainly deal in clothing specialty stores and KA Channel supply chain management, while the stake-holding factories specialize in T-shirts, trousers, village clothes, among other categories.

The wholly-owned jewlery brand Ethereal opened it offline stores in Shenzhen, Guangzhou, Shanghai and Shantou.

The company adheres to the business philosophy of "fashion, quality, affordability, and comfort". It adopts a buyer-based procurement model and operates through direct retail channels, engaging in various categories such as footwear, home decoration, and accessories. It is a new-type of fast fashion company integrating development, procurement, distribution, and terminal retail.